Podcast guesting is a six-figure sales system.
You’re just running it wrong.
It’s not more downloads. It’s the sentence you say when the host asks “how did you get started, or tell us about yourself.” One qualified appearance a month is all it takes.
When yours end in “great episode” and no clients, it’s one of three things: the wrong podcast, a boring episode, or a weak CTA. Mic to Millions builds your next episode before you record it, and names which of the three cost you the last time. One sitting, about 1.5 hours.
$497 for your founding year, locked for life. Includes the Live Build on September 24. $997 after.
As seen on
Take 02 · Who this is for
You’re growing, and a PR agency at $5K a month is not the next step.
You have an offer that sells. You have interviews on the calendar, a book coming out, a launch, a visibility push planned for next quarter. A publicist will get you booked for $5,000 a month and will not be in the room when the host asks how people work with you. That is the part of the job nobody sells, and it’s the only part that pays.
Client story
Thousands in sales from one interview.
“I made thousands of dollars in sales from just one interview. Even the host and her team were blown away and asked if I had media training.”
Natalie HolbrookThe gap
Being liked is not the same as being hired.
You’re at the point in your business where your visibility has to convert.
“Great episode! So good.” · “You were amazing on there.” · “Loved every minute!”
Applause, screenshots, and a calendar that stays exactly as empty as before. The host called you one of their favorite guests all year. A week later the inbox has a newsletter, two receipts, and nothing else.
The distance between what you felt in the recording and what the audience heard while listening on their morning walk, is not more downloads. It’s the sentence you say when the host asks “how did you get started, or tell us about yourself.” Fix that, and the next DM says: “I just heard you. I need to work with you.”
The audience member
She is half-listening on a walk, one earbud in, dog leash in the other hand. She likes you. She is not writing anything down. If she cannot repeat what you do in one sentence by the time she gets home, you do not exist by lunch.
The nod is a no.
The diagnosis
In 25 years of producing media interviews, it’s always one of three things.
An interview that doesn’t produce clients fails in one specific place, and I can name which one inside fifteen minutes. You’ve already done the 2am version of this, replaying your answers, wondering if you talked too fast or waited too long to mention your offer because bringing it up felt pushy. The silence isn’t a talent problem.
The wrong podcast.
You said yes to a show whose listeners were never going to hire you. Good download number, lovely host, no buyers in the room. Bigger podcasts are for credibility. Small engaged audiences are for clients.
Mic to Millions sorts the room before you say yes, so you know which invitations are worth three hours.
A boring episode.
Not boring to you. Boring to the woman on the walk. You were generous, you answered everything, and you led with what you know instead of what she’s living through. She decides in the first ninety seconds whether you understand her problem. She’s deciding no by minute four, while still enjoying the episode.
Mic to Millions rebuilds your first ninety seconds around her problem instead of your resume, so she’s still listening at minute four.
Zero conversions.
The conversation was good and then it ended. Your offer came up last, in the tone of someone apologizing for taking the time. No bridge back to you, no reason to move that day. This is where almost everyone dies.
Mic to Millions writes the ask, the bridge, and the reason to move today. It’s the fastest of the three to fix and the first one to pay you back.
You’re nodding harder at one of these than the other two. That one is costing you money.
25 yrs on national TV · Who is directing
I spent 25 years producing what works on camera.
I produced national television for 25 years, for NBC, The Tonight Show, MTV, and Paramount. I wrote the questions, built the segments, and sat in the room when the decision got made about which guest came back. That room teaches you the difference between a good guest and a bookable one. I watched brilliant people give perfect segments and walk out with nothing, and I built Mic to Millions because watching that happen to good people stopped being bearable.
Now I put that producer’s ear on your interviews, so the appearance that used to end in compliments ends in a paying client.
Conversion Soundbite
“You don’t have a booking problem. You have a conversion problem.”
What clients say about Beth
She sees the million-dollar story before you can.
“Beth has an ability that is incredibly rare. She does not just improve your messaging, she uncovers the strategy that is already hiding inside your business. I had decades of stories, ideas, experiences, and frameworks. I knew they all connected somehow, but I could not always articulate it. Beth found the pattern almost immediately. It felt like having a producer, strategist, and media messaging expert in the room at the same time. She made everything I already had infinitely more valuable. If you are looking for someone who can see the million dollar story you are sitting on before you can see it yourself and build a strategy around it, that is exactly what she does.”
The solution
You don’t need more bookings. You need a producer in your corner.
Introducing Mic to Millions.
One membership, three parts. The tool is the product. The Live Build is how you learn it. The Green Room is where you get unstuck.
A media coach in your pocket, 24/7.
The app.Trained on 6k+ hours of my real coaching sessions, podcast interviews and keynotes, and 25 years of producing national TV, so it runs the diagnosis I run. It asks you questions, pushes back on your first answer, and keeps going until the line is right. Generic AI can’t do that, because it doesn’t know what to ask you.
Give it the unedited version of what you do and you walk out with your message in one line, the story that belongs to that audience, your Conversion Soundbite, the answer to every question the host will ask, the CTA that books the call, and the follow-up that catches the ones who didn’t DM yet. On paper, before you record. One sitting, about 1.5 hours, and no $5,000 publicist.
- Builds every episode before you record it, one button per booking.
- Paste a past transcript and it names which of the three cost you the sale, and rewrites it in your voice.
- Always on. No session to book, no waiting for office hours.
A live build session, September 24.
The Live Build. Your first time through the tool, you do it live with me. Two and a half hours, every screen, your message finished in the room. It is included, and it is where your founding year begins.
A live room to implement it, with hot seats.
The Green Room. Once a month, live with me, on the booking you have coming up. Free for your first 3 months, then $49/mo, cancel anytime.
$497 for your founding year, locked for life. Includes the Live Build on September 24. $997 after.
Done with you
You’re invited into The Green Room.
Live, done-with-you coaching with Beth, once a month, every month you’re a member. The tool sharpens your words at midnight. The Green Room is where you build them with me in real time, on the booking you have coming up.
- Live build and sharpen. Say your line out loud and we cut it to the version that makes a listener reach for the calendar.
- Hot seat.One member in the chair, the rest of us watching, because the fastest way to fix your own words is to watch someone else’s get fixed.
- Q&A.The question you didn’t want to raise in a bigger room. Bring it here.
- Implementation lab. Heads down, we build. You leave with the pitch, the opener, the close already written.
Second Thursday of every month, 2pm ET, live on Zoom. Free for your first 3 months, then $49/mo, cancel anytime.
The Live Build
You build your message live, in the room, with me.
This is how you learn the app. We go through it together and you walk out with your message finished. Included when you join.
The live room and your $497 founding rate both close September 24. After that, the Live Build is over and the price is $997.
$497 for your founding year, locked for life. Includes the Live Build on September 24. $997 after.
Inside the app · Before you record
You don’t walk in and wing it. You walk in with a run of show.
Every booking gets its own build. You give it the show and the host, and it hands you the episode before you sit down: your opener for the first ninety seconds, the story that belongs to that audience, your CTA and the keyword that goes with it, and the five questions you send the host so the interview goes where you need it to.
One page, one button, every show. Producers have run television off a call sheet for fifty years. You would just be the first guest to walk in holding one.
Inside the app · After you record
Paste the episode that got compliments and no clients.
You just picked one of the three in your head. It’s usually the wrong one.
01
Paste the transcript. The whole thing, rough auto-transcript is fine. No prep, no cleanup.
02
It names which of the three cost you the sale. Not a vibe. The exact lines where the room, the story, or the ask lost her.
03
It rewrites those lines in your voice. The opener, the bridge, the close, ready for the next one.
Every appearance you’ve already recorded is data you paid for. Read it.
$497 for your founding year, locked for life. Includes the Live Build on September 24. $997 after.
Receipts
One interview. Real money.
Clients closed and calls booked from a single appearance.
Heidi made 3 high-ticket clients from one interview, six weeks in.
Kelly booked, from a single interview.
Natalie sold. Buyers purchased after the episode aired. The host asked if she’d had media training.
One qualified appearance a month, run right, is a six-figure year. That is the math. One interview like Heidi’s covers your founding year many times over.
$497 for your founding year, locked for life. Includes the Live Build on September 24. $997 after.
“Now I have a clear strategy and a powerful presence.”
Heidi Yarger“I made thousands of dollars in sales from just one interview. Even the host and her team were blown away and asked if I had media training.”
Natalie Holbrook“I worked with Beth to prep for a very important podcast interview and I’m so glad I did. Beth helped me choose the stories that show who I am and put them together to capture the right audience. The confidence was on full display during my interview.”
Brenna McGowanLaunch Strategist“Just being on a podcast doesn’t move the meter. What you say and how you show up during the podcast is what makes the difference, and now I understand what to do, and not to do, to support the kind of outcomes I desire.”
Sheri MoiseBusiness Astrologer“I’m skeptical of AI bots, but this was really good! It put my ideas in a structure that made sense and tightened it in a way that I couldn’t see for myself. It took me about 15 seconds to clean it up and put it my style, and the app made it easy. All the interviews I’ve used this with flowed from question one and led to better conversations. You’ve got something great here!”
Justin BlackmanBrand Voice Expert“Your Mic to Millions program is brilliant. Joined on Tuesday and nailed various sound bites in under 30 minutes. I love that it’s not set up as a traditional “learning” program so I can shortcut to what I need in minutes instead of weeks or months. Well done!”
Carolyn Hurfurth“I have the frameworks to support my visibility tour, whether that’s podcasting, speaking in summits, YouTube videos. Beth has equipped me with precisely the right tools, outlines and cheat sheets.”
Mindi HuebnerQuestions from the booth
Questions from the booth
All three, and here is the order they go in. It is a membership, $497 for your founding year. The tool is the product and you use it before every interview. The Live Build on September 24 is how you learn it, live with me. The Green Room is where you go once a month when you get stuck. Software, a class to get you started, and a room for when you want a human.
The offer
Become a founding member. Here is what that actually means.
The product. A media coach in your pocket, every episode built before you record it, every past one diagnosed, your Conversion Soundbite done.
How you learn it. Two and a half hours, live with me, message finished in the room.
Where you get unstuck. Live with me once a month, hot seats included, then $49/mo.
What this usually costs
A publicist runs $5,000 or more a month, gets you booked, and never touches the 15 seconds that decide whether a listener becomes a client. A private media coach runs hundreds per session, one session at a time. Ask any of them when someone last closed a client from it. I have mine: Heidi’s $14,000, Kelly’s four clients, Natalie’s buyers in days.
Less than most people spend to land one interview that goes nowhere. It stays $497 every year you stay. After the September 24 Live Build, it is $997 a year for everyone who comes after.
Checkout takes two minutes. Your access is immediate.
Not ready to join? Run your last interview through The First 90 Seconds and find out which of the three is costing you the sale. It is free.
My entire outlook on media did a 180.
“I’d been approaching it all wrong, and Beth shifted my perspective in the first ten minutes.”
Michelle Garside, Founder, Soul Camp CreativeYou walked in the guest who gets booked. You walk out the guest who gets hired.
Get hired from your next interviewThe Live Build is live September 24. Join before then to be in the room, while the founding rate is still open.